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They Did What?: 

These failed Kickstarters couldn’t even raise a dollar

failed kickstarter pledge

It’s probably worth thinking of a title before you crowdfund your novel

You don’t need to look far to find crowdfunding success stories – they’re everywhere, funding everything from Oculus Rift to potato salad. Failed kickstarters on the other hand tend to go missing, but one website wants to preserve them.

Italian artist Silvio Lorusso has created Kickended, a new blog that seeks to aggregate and archive the Kickstarter projects that raised absolutely nothing. Zero dollars. Zilch. Of course, lots of campaigns fail to meet their targets, but this space is reserved for those special cases where even friends and family couldn’t be convinced to pledge.

Lorusso’s website uses data from KickSpy to source these crowdfunding disasters, of which it has so far collected 9,627 and counting. It’s usually pretty easy to see why they’ve been rejected, whether it’s a useless product, an overambitious fundraising target or a woeful sales pitch. Not every idea here is irredeemably terrible (although honestly, most of them are), but the lessons of crowdfunding are there to be learned.

If you’re thinking of starting a Kickstarter for yourself, it’s worth reading our guide to making your campaign a success. Alternatively, you could spend an afternoon scrolling through Kickended and pick up just about everything you need to know.

5 of the worst failed Kickstarters

failed kickstarters

Name

Golf – The Shot

What is it?

100 reasons why golf is hard…A concept image for EVERY GOLFER!”

Why did it fail?

Mike Bruckman asked for $1,000 to fund his concept image, which claims to represent the many visual distractions of the “mental sport” of golf. The image has already been created (you can see it on the Kickstarter page itself) and he doesn’t say where exactly the funding is going. “You’ve heard about this exciting new image,” says Bruckman, “and now you’ve found the ONLY place you can get it… anywhere!”

failed kickstarters

Name

X?

What is it?

We have literally no idea.

Why did it fail?

Well, the project asked for $8,888 and the only thing you can see on the Kickstarter page is a black square and a question mark. We like a little mystery, but this is ridiculous.

failed kickstarters

Name

Turner Prize

What is it?

“Creating an exhibition and installation of original artwork by the artist with a view to nomination for the Turner Prize”

Why did it fail?

Asking for $100,000 funding as an unknown artist might seem like a big ask, but then again the creator of these acrylics says he is “100% certain” he will get exhibited. Best of all though are the rewards offered to pledgers – those who donate $1,000 will receive “a stick of fresh Blackpool Rock, with a special rock label on, depicting the art in the installation.” Worth every penny, we’re sure.

failed kickstarters

Name

I Am Not Watching You…

What is it?

“Posters with your creepy friend who isn’t watching you do anything”

Why did it fail?

Because it’s completely mad. The designer explains: “I make posters for my house. My friends go crazy. I WANT. I WANT. Than I think ‘lightbulb’…. I MAKE FOR EVERYONE!!!!!”

failed kickstarters

Name

The 2 Day Celebrity Challenge

What is it?

“How many celebs can I interview in a 2-day period”

Why did it fail?

Many, many reasons – the concept, the fundraising target, the complete lack of incentive for potential backers. What’s more, the creator doesn’t exactly ensure us of his journalistic prowess when he says: “I will not use any material I garner while doing this to intenionally promote my other blog. The only I will do (sic) is let my 3 or 4 readers know that I am involved in another project and may not post often.”

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